Though not mandatory, it's beneficial to have a Google Play Developer account for your company, and publish the app in your own name. This not only gives you an increased sense of brand ownership, but also improves the visibility of your store and helps the company get discovered better, thereby improving the SEO and ASO.

Here's how you go about it!

Step 1: Go to https://play.google.com/apps/publish/signup/

Step 2: Fill in the details requested, and make sure both the check boxes are selected before you click on Create account and pay

Step 3: Fill in the payment details and click on Buy

Note: Google charges $25 to create a developer account

And done!

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