App-user discounts can help improve user engagement on the app. It's the best way to draw customers to your app and cultivate lifelong loyalty.
To learn different strategies to increase loyalty with a mobile app, read this particular article or visit Vajro’s Loyalty Hub.
Pricing
The feature is available for our users from all pricing plans.
Note: To offer an app-user discount, you must have a coupon code created on Shopify. If you haven’t done this yet, check out this article to create a coupon code on Shopify.
Enable and configure the coupon on Vajro
Step 1: Go to Vajro dashboard > Settings > Highlights > App-User Discounts. Click on the toggle button to enable it.
💡 Note: App-User Discounts supports one active coupon code at a time. The coupon code must already exist in your Shopify dashboard before you configure it here.
Step 2: Copy the coupon code from your Shopify dashboard and enter it here under Coupon Code.
Step 3: Enter a Success Message and click on Save changes and Enable.
Note: Enable All users option if you want to allow registered shoppers to use the coupon during guest checkout (in case they’ve logged out of their app).
Coupon code verification
To verify the activation of the coupon code, go to the Shopify dashboard > Discounts and select the discount that you created.
Under Details, you will be able to see that the discount is For Mobile App Users only.
Notes:
To offer app-user discounts in Shopify, we must use customer tags. Any user tagged as iPhone or Android user will be able to use the coupon. This applies to the online store as well. However, your users won’t get the discount unless they install the app and log into their account at least once.
If you are looking for app-exclusive discounts, you can check out Auto Discounts
Frequently Asked Questions
1.Can I set the discount to be available only to logged-in app members?
Yes. The discount is automatically restricted to customers who have installed the app and logged in at least once. Shopify tags these users as "iPhone" or "Android" app users - this tagging happens automatically, no manual setup needed. Guests or non-app users will not be able to use the coupon.
2.How many discount codes can I add under App-User Discounts?
Only one coupon code can be active at a time. If you need to run multiple discount types simultaneously, consider using Auto Discounts - note that Auto Discounts apply at the product level, not the customer segment level.
3. Do I need to manually tag my app users in Shopify?
No. Once a customer installs the app and logs in at least once, they are automatically tagged as "iPhone" or "Android" in Shopify. You don't need to do anything manually.
4. Can I use App-User Discounts alongside Login with OTP?
A: Yes. Enabling Login with OTP does not affect App-User Discounts. Both features work independently.
5: Where is the "For Mobile App Users" option in Shopify? Can I set it manually?
A: You don't set this in Shopify manually. It gets applied automatically when you save and enable the coupon code in the Vajro dashboard. You can verify it by going to Shopify Dashboard → Discounts → select your discount → Details.
6: If I need more than one discount code, what can I do?
A: App-User Discounts supports only one active coupon code at a time. If you need multiple discount types running simultaneously, consider using Auto Discounts — note that Auto Discounts are available on the Plus plan only and apply at the product level, not the customer segment level.
If you have any questions, reach out to us using the chat button on your Vajro dashboard, or write to us at [email protected].